What are cookies?
Cookies are tiny little text files (that include logins, previous searches, or items in a shopping cart) which are sent to and stored on your device (computer, laptop, smartphone, tablet) by the website you visit. Cookies are stored in your browser´s file directory and sent to a specified server (usually the server of the website you’re using). Your browser sends these cookies back to the website every time you revisit the same site so it can recognize your device and improve your experience on each subsequent visit.
OSRAM uses the following categories of cookies for the following purposes:
Performance / Analytics: OSRAM collects information about how you use the website, e.g. which pages you visit most often and which errors you experience. This analytical profiling helps us to measure how effective the offered content is and to determine how the website performance could be improved.
Which specific cookies do we employ on our websites?
etracker technology: (www.etracker.com) to collect visitor behavior data. This data is collected anonymously to be used for marketing and optimization purposes. All visitor data is saved using an anonymous user ID and can be aggregated to a usage profile. Cookies may be used to collect and save this data, but the data remains strictly anonymous. The data will not be used to identify a visitor personally and are not aggregated with any personal data. The collection and storage of data may be refused at any time with respect to subsequent services.
SharpSpring: which is a marketing automation tool used to conduct statistics and analytics based on customer preferences. The information provided to SharpSpring from OSRAM is not anonymous and is only provided when consent is given by the customer.
Google Analytics: OSRAM uses the web analytics service provided by Google Analytics which is integrated with Adwords. By integrating Google Analytics and AdWords, OSRAM is able to provide users with better insight into our services and products. In addition, this combination provides OSRAM with accurate analytics that offer marketing optimization.
How can I withdraw my cookie consent and change my cookie settings?
You can withdraw your cookie consent at any time. In order to do so, you will need to disable / delete your cookies.
Please note that if you do not accept cookies you will still be able to browse our OSRAM site, but certain parts and functionalities of OSRAM websites may not work properly without cookies.
Your internet browser allows you to change your cookie settings, typically this can be found in the “options”, “tools” or “preferences” menu of your internet browser. You may also consult the browser´s “help” menu. Different browsers may use different mechanisms to disable cookies.
Please consult the below links for more details on how to manage your cookie settings:
— Cookie settings in Internet Explorer
For further information about the deletion or blocking of cookies, please consult: www.allaboutcookies.org
1 Countries within the OSRAM Americas include United States, Canada, Mexico, Brazil, Colombia and Argentina.