Cookie Policy
OSRAM AMERICAS Cookie Policy
This Cookie Policy written for OSRAM Americas1 web users includes details about the cookies we place and the information we collect when you use OSRAM’s website. Our website utilizes cookies to offer you the best possible user experience, by remembering your visits to our websites, your site preferences and by letting you navigate efficiently between different website pages.
What are cookies?
Cookies are tiny little text files (that include logins, previous searches, or items in a shopping cart) which are sent to and stored on your device (computer, laptop, smartphone, tablet) by the website you visit. Cookies are stored in your browser´s file directory and sent to a specified server (usually the server of the website you’re using). Your browser sends these cookies back to the website every time you revisit the same site so it can recognize your device and improve your experience on each subsequent visit.
Cookie consent
There are three different ways you will consent to the use of cookies while browsing OSRAM’s website: 1) choose “OK” to consent at the top of the homepage; 2) continuing to use our website; or 3) your current browser settings already accepts cookies. If you want to learn more about cookies and how they work, please see www.allaboutcookies.org or www.youronlinechoices.eu.
OSRAM uses the following categories of cookies for the following purposes:
Strictly necessary cookies: OSRAM uses cookies that are essential for running the OSRAM website and for making the sites work properly; without these cookies, certain features on OSRAM website cannot function as expected. Strictly necessary cookies are typically needed for features like access to secure areas and for shopping baskets.
Performance / Analytics: OSRAM collects information about how you use the website, e.g. which pages you visit most often and which errors you experience. This analytical profiling helps us to measure how effective the offered content is and to determine how the website performance could be improved.
Functionality & Preferences: OSRAM uses cookies to remember your choices and preferences, i.e., language and communication preferences, layout settings etc.
Authentication: OSRAM uses cookies to recognize you if you are logged on to myOSRAM, i.e. under myOSRAM.
Security:OSRAM uses cookies to support or enable security features and to help detect malicious activity.
Which specific cookies do we employ on our websites?
etracker technology: (www.etracker.com) to collect visitor behavior data. This data is collected anonymously to be used for marketing and optimization purposes. All visitor data is saved using an anonymous user ID and can be aggregated to a usage profile. Cookies may be used to collect and save this data, but the data remains strictly anonymous. The data will not be used to identify a visitor personally and are not aggregated with any personal data. The collection and storage of data may be refused at any time with respect to subsequent services.
SharpSpring: which is a marketing automation tool used to conduct statistics and analytics based on customer preferences. The information provided to SharpSpring from OSRAM is not anonymous and is only provided when consent is given by the customer.
Google Analytics: OSRAM uses the web analytics service provided by Google Analytics which is integrated with Adwords. By integrating Google Analytics and AdWords, OSRAM is able to provide users with better insight into our services and products. In addition, this combination provides OSRAM with accurate analytics that offer marketing optimization.
How can I withdraw my cookie consent and change my cookie settings?
You can withdraw your cookie consent at any time. In order to do so, you will need to disable / delete your cookies.
Please note that if you do not accept cookies you will still be able to browse our OSRAM site, but certain parts and functionalities of OSRAM websites may not work properly without cookies.
Your internet browser allows you to change your cookie settings, typically this can be found in the “options”, “tools” or “preferences” menu of your internet browser. You may also consult the browser´s “help” menu. Different browsers may use different mechanisms to disable cookies.
Please consult the below links for more details on how to manage your cookie settings:
— Cookie settings in Internet Explorer
For further information about the deletion or blocking of cookies, please consult: www.allaboutcookies.org
Questions?
If you have questions with respect to our OSRAM Cookie Policy, please feel free to contact us under privacy@osram.com.
1 Countries within the OSRAM Americas include United States, Canada, Mexico, Brazil, Colombia and Argentina.
