OSRAM Lights Up HUBweek with Human Centric and Horticultural Lighting Solutions Designed to Enhance Health, Well-being
OSRAM will participate in several events during the 4th annual techfest as a Gold Sponsor, including curated panels, pop-up experiences and more.
09.27.2018 | Events
Wilmington, MA – OSRAM, a global high-tech lighting company, will bring its innovative technology to Boston’s City Hall Plaza in early October as the Gold Sponsor of HUBweek, a weeklong festival and civic initiative that explores the intersections of art, science and technology. OSRAM will showcase smart horticulture lighting solutions, Human Centric Lighting (HCL) glasses and an HCL light ceiling in its shipping container; and will include pop-up experiences and exhibit participation with collaborative partners such as Workbar, Dan’s Power Plant, Corner Stalk Farm and FreshBox Farms. OSRAM technology experts also will take part in panel discussions and other events throughout the week. OSRAM will be centrally located at The HUB, across from the Hall of the Future, during HUBweek, held Oct. 8-14, 2018, on Boston’s City Hall Plaza.
“HUBweek has proven to be a hot spot for innovators. This year OSRAM is showing how some of its coolest technologies are at the heart of it all, including smart horticultural lighting for urban farms and human centric lighting glasses, which have been used by BMW M Motorsports race car drivers and the German ski team during the 2018 Winter Games,” said Lori Brock, OSRAM Head of Innovation, Americas Region. “Ten years ago, nobody could have predicted the impact of such technologies. Today, Urban Farming and HCL are increasingly making their way into the mainstream, providing a critical first step in fundamentally changing how we live our lives and build a healthier, more sustainable future.”
Brock will take part in a curated panel focusing on the impact of technology on health, along with other notable experts. The panel discussion will take place at Center Stage at The HUB at 2:30 p.m. Wednesday, Oct. 10, 2018.
Horticultural Lighting Solutions
Due to limited natural resources, indoor farming soon will become more prevalent, providing fresh produce closer to urban environments like Boston. Visitors of the OSRAM showcase at HUBweek will learn how growing plants indoors with smart LED-based lighting technology can save water and energy. The horticultural lighting solutions also can help growers improve flavor and nutrition profiles, better manage the growth cycle, and increase yield – either on-site or remotely. LED technology and advanced sensors ensure plant growth 365 days a year and supports local food production while helping to significantly reduce the environmental footprint.
Human Centric Lighting (HCL)
Natural light has a significant impact on daily life. The different light intensities and color profiles from sunrise, through midday, to sunset affect our natural sleep-wake cycle, as well as the human body’s ability to produce melatonin, regulate metabolism, and support overall health. HCL can be utilized to help increase productivity and well-being for life at home as well as in offices, schools, and beyond. When HCL is embedded in eyeglasses, which OSRAM will demonstrate at HUBweek, it can help travelers combat jet lag by helping their bodies adjust to a new time zone, or help athletes achieve peak performance no matter what time of day they need to compete – all made possible through the innovative application of light.
OSRAM will be located across from the Hall of the Future in The HUB during HUBweek, held Oct. 8-14, 2018, on Boston’s City Hall Plaza. For more information about OSRAM, visit www.osram.us, and for more information about HUBweek 2018 and to purchase one of three pass types to unlock all types of experiences during HUBweek, visit hubweek.org.
OSRAM’s Phytofy research light helps growers discover light recipes influencing flavor, nutrient values, time to harvest, yield and more for vertical farm and greenhouse production.
OSRAM’s human centric lighting eyewear can provide a range of benefits, such as helping travelers more quickly overcome jetlag by helping them adjust to new time zones, and helping athletes train their bodies to be at peak performance during off-times, especially when traveling for competitions.
From left, Steve Graves, Strategic Program Manager for Urban & Digital Farming at OSRAM’s Innovation, works with a researcher at NASA to develop Light Recipes for leafy greens. The light recipes are being created for use on the International Space Station.
OSRAM, based in Munich, is a leading global high-tech company with a history dating back more than 110 years. Primarily focused on semiconductor-based technologies, our products are used in highly diverse applications ranging from virtual reality to autonomous driving and from smart phones to smart and connected lighting solutions in buildings and cities. OSRAM uses the endless possibilities of light to improve the quality of life for individuals and communities. OSRAM’s innovations enable people all over the world not only to see better, but also to communicate, travel, work and live better. OSRAM has approximately 26,400 employees worldwide as of end of fiscal 2017 (September 30) and generated revenue of more than €4.1 billion. The company is listed on the stock exchanges in Frankfurt and Munich (ISIN: DE000LED4000; WKN: LED400; trading symbol: OSR). Additional information can be found at www.osram.com.
About OSRAM SYLVANIA
OSRAM SYLVANIA is part of OSRAM Americas, a group of OSRAM companies located in North and South America. As a leader in lighting solutions and services specializing in innovative design and energy-saving technology, the company sells products under the brand names OSRAM, Traxon, ENCELIUM and SYLVANIA. The portfolio ranges from high-tech applications based on semiconductor technology, such as infrared or laser lighting, to smart and connected lighting solutions in buildings and cities. The OSRAM SYLVANIA and OSRAM Americas regional headquarters is located in Wilmington, Massachusetts. For more information, follow us on Facebook and Twitter.
OSRAM is a registered trademark of OSRAM GmbH.
ENCELIUM is a registered trademark of OSRAM SYLVANIA Inc.
All other trademarks are those of their respective owners.
HUBweek is a festival for the future that explores innovation at the intersections of art, science and technology. Founded by The Boston Globe, Harvard University, Massachusetts General Hospital, and MIT, HUBweek is a first-of-its-kind civic collaboration that brings together the most creative and inventive minds in making an impact in Boston and around the world. For more, visit HUBweek.org.